The Client: Morgan Stanley

The Brief: In order to satisfy the evolving interests of its ultra-high-net-worth clients, Morgan Stanley brought on the creative lab, The Foundry, to overhaul Mosaic, its luxury lifestyle magazine. Based on the success of other collaborations with Begley Bloom Media, The Foundry turned to Laura Begley Bloom to function as the magazine’s special projects editor and help transform its travel coverage.

The Results: With her editorial expertise, her deep knowledge of the travel space, and her skill for creating authentic and appealing branded content, Laura helped reposition Mosaic as a go-to travel resource for ultra-high-net-worth consumers. You can view samples of the luxury travel content that Laura created, below.