TRIPADVISOR

6d1fca5e-5614-bcfd-cc92-65e5dfad4cb4   993ac619-eacb-7d5e-9632-a190811325d1  3d25d054-b737-50c1-b010-32609d35f37d   Hudson

The Client: Tripadvisor

The Brief: In an effort to broaden its reach and showcase a fresh voice and editorial expertise, Tripadvisor hired Begley Bloom Media to develop and oversee a new consumer-facing series that is published both as a subscriber-based newsletter and online.

Results: Laura Begley Bloom has worked with Tripadvisor’s marketing and editorial teams to create The WeekEnder, a weekend getaways newsletter that is packed with essential, need-to-know info that drives big open rates and compels consumers to click and book.

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