The Brand: Travel + Romance
The Brief: As the deputy editor of Travel + Leisure, Laura oversaw profitable brand extensions and strategic partnerships. When the successful wedding website The Knot approached Travel + Leisure about finding a way to create a partnership, Laura developed a spin-off newsstand publication called Travel + Romance.
The Results: Functioning as editor-in-chief of Travel + Romance, Laura directed all content for this special newsstand publication about honeymoons and destination weddings. You can view some of the stories, below.